Most people don't understand the gift they are given when they are born into an unfavorable situation. As a first generation Polish American, I was privileged to watch my family bust their ass day in and day out, which in turn, taught me the drive and work hustle that I implore in my daily routine. There are 24 hours in a day and whether you have a full time job or not, it's never too late to start building a business. I speak in reference to my journey thus far, coming from a background in Nursing and creating a business while continuing to innovate and create solutions to other problems I encounter. I want to share my mistakes and successes and where I believe the market is going in terms of small business and marketing. Social media is king and if you aren't advertising on Facebook and Instagram yet, you're already losing.