Jill Johnson, MBA

Jill Johnson, MBA

SpeakerMatch

Hall-of-Fame Management Consultant Providing BOLD Insights that Drive Results

Fee Range: Available Upon Request
Travels from Minneapolis, MN (US)

For more information about booking Jill Johnson, MBA, visit
https://www.speakermatch.com/profile/JillJohnson

Or call SpeakerMatch at 1-866-372-8768.

Jill Johnson, MBA
Jill Johnson, MBA - Motivational Speaker

Johnson Consulting Services

Hall-of-Fame Management Consultant Providing BOLD Insights that Drive Results

Fee Range: Available Upon Request
Travels from Minneapolis, MN

Affiliations:
  • The National Speakers Association
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Jill Johnson, MBA

Johnson Consulting Services

Hall-of-Fame Management Consultant Providing BOLD Insights that Drive Results

Fee Range: Available Upon Request
Travels from: Minneapolis, MN

Affiliations:
  • The National Speakers Association

For more information about booking Jill Johnson, MBA,
Visit https://www.speakermatch.com/profile/JillJohnson/
Or call SpeakerMatch at 1-866-372-8768.

Strategic Selling in Complex Sales
Matching Consumer Insight With Decision Triggers to Increase Sales Effectiveness

PRESENTED BY:

Selling in a complex sales situation requires deep consumer insight that is matched to decision triggers and communications strategies. Complex sales involve a multifaceted blend of matching your unique offerings with the competing concerns of multiple decision influencers and stakeholders. Effective sales people in understand that a one-size fits all approach is no longer effective. They adjust their communication approach to match their buyer’s unique needs and interests – not just to highlight general features and benefits. In this session, you will learn how to strategically influence the multiple decision points that you have with your prospects and how you can better leverage this insight into your sales efforts. Jill Johnson is an expert in the development of marketing strategies that target unique customers segments involved in complex buying decisions. She will explain the key elements of target marketing that you can use to develop customer profiles of your best prospects. You will learn how to break your clients into identifiable groups and develop tactics to move your leads move effectively though their decision continuum. Learning Objectives: • Identify how to segment your target market so you can develop your own key customer profiles • Understand how to utilize probing questions to allow you to more rapidly identify the decision profiles of your prospect so you can better anticipate what it will take to move them through their decision process • Learn how to strategically influence the multiple decision points that you have with your prospects and better match your promotional tactics to move your leads though their decision continuum