Black Rhino Living is about pursuing our most fulfilling lives together. What happens when we shift the view of our lives toward a grand adventure where we get to explore a vast wilderness full of mystery and intensity, like traveling to the Serengeti? What happens when we understand what our most fulfilling life would even be; and then become intentional about pursuing it? Black Rhino Living is about fully engaging with your "Serengeti Life", pursuing your "Black Rhino", experiencing it with the right "Peeps in your Jeep", and getting started so you can enjoy as much of it as possible before your "Park" closes. I motivate them to shift their paradigm from one of the mundane, run-out-the-clock, distasteful responsibility to one of engagement and excitement about the challenges they face.This invitation includes the challenge to fully engage with what they are pursuing, but to not lose sight of the positive things happening all around them and with the people they are engaged with. This message is constructed and massaged to resonate with any audience. The message gives the audience permission to view their life and their jobs as more epic, full of wonder & mystery; and they are invited to participate in this great adventure with their co-workers and everyone they are in contact with.