"Winning the Tour de Profit" workshop is designed to give business owners an unfair advantage in the most difficult challenge in this economy - finding, serving and keeping great customers. This workshop experience will change the way a business owner thinks about themselves, their team, their prospects and their customers. They will walk away with specific strategies, ideas and techniques they can put in place in their business right away to improve their business outcomes. Among other strategies, I will share the most powerful business-building secret that most business owners do not understand. Using this proven business-building strategy, I will demonstrate how any business owner can improve their profits by 50-60% in a short 12-month period! And, once I teach you how this proven strategy works, you can begin using it right away! The Main Points of Focus for this presentation are: Understanding how to Recognize your Ideal Customer How to Develop Marketing Strategies that Get Results Why it is important to Test and Measure your Results How to Engage with your Customers in Poweful Ways