Tom Hayes is the founder and owner of Riley Hayes. Tom put the principles of Relevance: Matter More to use throughout his business, applying them to agency evaluations, creative briefs, and strategic planning. As a result, Riley Hayes is recognized for work that helps client brands and products matter more to their customers. The agency serves some of America’s most prestigious clients, including Delta Air Lines, U.S. Bank, Walgreens, 3M, Allen Edmonds, Alerus Financial, Tradition Capital Bank, Korn Ferry, Scholarship America, and Dunn Bros Coffee. Tom takes particular pride in the ways Riley Hayes has been able to help clients, large and small, enjoy sustainable success.