About Thomas R. Marks
Thomas R. Marks is where sales and marketing thought leaders go for their thought leadership. Over the course of his more than four-decade career, Tom has counseled Fortune 500 Companies, and other organizations of all shapes and sizes, on the Disciplines of Market Leadership, how to use Critical Insight Selling™, his revolutionary selling approach that uses knowledge and insights to sell goods and services, and how to implement thought leadership positions into a company to distance themselves from the competition more decisively and with more dynamic narrative pitch flows and messaging. Because corporate ethics is a by-product of thought leadership, Tom also speaks about thought leadership and ethics within the framework of Socrates, Plato and Aristotle, a concept and keynote that has never been addressed or heard about from speakers today. Tom's content is 100% original.
Tom founded TMA+Peritus, a nationally recognized marketing consulting firm more than 35 years ago, and over time has worked with leading clients including McDonald's, Foot Locker, Honeywell, Finish Line Sports, American Family Insurance, Rakuten OverDrive, Bombardier, Associated Bank, PowerSchool, FIS Global, California Avocado Commission, National Mango Board, the University of Wisconsin-Madison, Fresh Markets, Bally Entertainment, Lincoln Logs and countless others. Tom is the former President of the American Advertising Federation (Wisconsin Chapter), and with TMA+Peritus, is a 65 time winner of the American Advertising Awards.
Tom is the author of hundreds of articles, white papers and stories including Of Socrates, Plato & Aristotle: How Thought Leadership Drives Stronger Sales, Marketing & Ethics; How To Put the ROI in Your URL; The Fall of Harvey Weinstein: Lessons in Screwing-Up an Already Screwed-Up Mess; and Is the Bankruptcy of Trust Diluting Brands? Tom was also the Sunday Marketing Columnist for Gannett Newspapers and ghost-wrote the widely syndicated newspaper medical column for Dr. Randal Wojciehoski, known as Dr. Wojo.
Tom is also considered to be a master storyteller, understanding the art, science and neuroscience behind why storytelling increases both recall and recall accuracy in your sales messaging. His speeches and workshops are educational, insightful and bring practical and useful knowledge to any organization.
Tom is a graduate of the Claremont Colleges, the same institution where his mentor, Peter Drucker, was a professor. Tom also studied creative writing and historical fiction overseas spending time with the greatest English Working Class authors of all-time including Alan Sillitoe (The Loneliness of the Long Distance Runner), John Wain (Hurry on Down), John Braine (Room at the Top, Life at the Top, The Crying Game), Kingsley Amis (Lucky Jim), Arnold Wesker (The Kitchen, Chicken Soup with Barley), and Ann Jellicoe (The Sport of My Mad Mother).
Speeches & Workshops
- Of Socrates, Plato & Aristotle: How Thought Leadership Drives Stronger Sales, Marketing & Ethics (Speech & Keynote)
- Thought Leadership: The Most Essential of All the Disciplines of Market Leadership (Speech & Keynote)
- Corporate Ethics: How the Ethics From 2,500 Years Ago Can Be Applied to Corporations Today (Speech & Keynote)
- Finding Your Strongest Market Leadership Discipline (1-Day Workshop)
- So You Want To Be A Thought Leader; Now What? (1-Day Workshop)
- The 12 Hour Road to Becoming a Thought Leader (1.5 Day Workshop)
What They're Saying About Tom
“From implementing thought leadership positions into your organization and understanding the Disciplines of Market Leadership, to Critical Insight Selling and how to tell stories to support your messaging, Tom Marks is America’s go-to sales and marketing strategist for differentiating any company from its competitors. Tom’s speeches and workshops add tremendous value to any enterprise. The exciting difference with Tom is his unique style of honesty balanced with a keen eye on how to drive revenue. Results matter and Tom is a leader who understands the importance of making a business impact, ultimately driving a quantifiable ROI with his sales and marketing strategies.”-- Adam Eberle, Chief Sales & Marketing Officer, Rakuten OverDrive
“Tom is like the professor we all wanted to listen to in college. Bright and insightful, kind and enduring. Tom’s insights from his more than 40 year career are a valuable resource to any company, organization or non-profit. I’m particularly impressed on how Tom looks to the past, in fact 2,500 years in the past, to show us how the great philosophers of Greece paved the way for corporate ethics as they should be today. If you have have the chance to book Tom Marks as a speaker, do it today.”-- Dr. Eric Giordano, Executive Director, Wisconsin Institute of Public Policy & Service
“If you ever have the chance to see Tom Marks speak, I strongly encourage you to run, not walk to the event. Tom is one of America’s top sales and marketing thought leaders and brings four decades of experience to any organization. And, if you’re a meeting planner, make sure you schedule Tom for not just his dynamic keynote, but also for his workshops that will give any company a better understanding of the Disciplines of Market Leadership. Tom is the person where thought leaders go for their thought leadership.” --Jon Gadbois, VP-Marketing, Boston, Inc.
“With more than four decades of experience, Tom Marks now shares his sales and marketing insights with the world and it’s time to take notice. Tom is innovative, a thought leader, and a resource for insights that are beyond compare to others.”--Rob Peters, CUNA Mutual
“I’m always amazed how people can say they were pleased to learn one new thing from someone’s keynote speech. Spend five minutes with Tom Marks and you’ll learn five new things. Every company can take advantage of Tom’s insights and gain much needed clarity and understanding about sales and marketing in the future.”-- Meghan Decker, President, Mega Rentals
“Tom Marks is a true sales and marketing original and innovator. His speeches and workshops are intentionally designed to develop skills that are rarely taught today. From his Critical Insight Selling and Disciplines of Market Leadership to Tom’s take on corporate ethics and thought leadership, you’ll want to see and visit with Tom every chance you get.”-- Sharon Pertzborn-Jensen, Executive Director, American Advertising Federation