Kevin Minne

Kevin Minne

SpeakerMatch

Helping you Innovate with Change

Innovation strategies for working with products, people and processes.

Fee Range: $2,500 - $5,000
Travels from Denver, CO (US)

For more information about booking Kevin Minne, visit
http://www.speakermatch.com/profile/kevinminne

Or call SpeakerMatch at 1-866-372-8768.

Kevin Minne
Kevin Minne - Motivational Speaker

Innovation Growth Systems Inc.

Helping you Innovate with Change

Innovation strategies for working with products, people and processes.

Fee Range: $2,500 - $5,000
Travels from Denver, CO

Affiliations:
  • The National Speakers Association
Kevin Minne - Motivational Speaker

Kevin Minne

Innovation Growth Systems Inc.

Helping you Innovate with Change

Innovation strategies for working with products, people and processes.

Fee Range: $2,500 - $5,000
Travels from: Denver, CO

Affiliations:
  • The National Speakers Association

For more information about booking Kevin Minne,
Visit http://www.speakermatch.com/profile/kevinminne/
Or call SpeakerMatch at 1-866-372-8768.

Blog Postings

No Experts Please!

It turns out the experts are too often not the experts after all.  Or if they are really experts, their expertise is often masked by their disruptive delivery!  In any innovation exercise there needs to be expertise but no experts, since what you are trying to create is something totally new.  Experts tend to require that they get to showcase themselves rather than defer to the synergistic collaboration of the whole group.  If something is truly new and novel it would be imp [...] ...

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Barriers to Product Adoption

Make no mistake, new is the enemy of habits and comfort.  New products are often misunderstood and rejected without much thought because they are at odds with conventional wisdom and cultural norms.  There really is no one size fits all solution for anything.  Barriers to entry into any new market is solely in the mind of each customer.    However, humans do run in packs and once the cultural differences are understood the barriers to market entry get much smaller. [...] ...

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Attitude Determines Your Future!

Another year that has brought many unforeseen events to our world and lives is almost past.  Looking forward and trying to prepare for an unknown future is really one giant contingency plan.  Not one of us can accurately predict what our world will be like in just five years, let alone twenty five or fifty years.  For instance, the Massachusetts Institute of Technology freshmen are studying a curriculum that (according to their own university professors) will be obsolete by the t [...] ...

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All Products Need to be Action Products!

Do you know what the number one selling movie genre is….. drumroll please….. it’s not romance, it’s not comedy, .... it’s action!  That's right folks, people love action movies, action is easy to relate to, it's exciting and it takes us out of our ordinary lives for a quick escape.  When we read action in a book it’s easy to visualize.  Take a trick from the writers guild, instead of telling people about your product, help them see your produ [...] ...

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Thanksgiving is a Boon for more than the Black Friday Kickoff!

Thanksgiving celebrations are a centuries-old tradition and they need no introduction.  The wonderful truth is that just about every one on the planet has something to be thankful for.  It doesn't have to be something new or big, just something that brings joy and gratefulness to our hearts.  There is no question that there's much that's wrong in the world, but today we can focus on what's right.  The value of this age old tradition is enormous with many studies proving the [...] ...

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No Idea is Perfect, Mistaking Your Way to Better Products

Original thinking and innovative new ideas are to business and progress what bees are to the pollination of the food chain.  Those little buzzing, bumbling, marvels amble about carrying the essential nectar that ignites new life and growth in plants that would otherwise be impossible.  Likewise, original, outside-of-the-box thinking and ideas rarely come in a complete package.  Big innovative ideas almost always come from bits and pieces of smaller, incomplete ideas that are brou [...] ...

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Business Picasso

Have you ever looked at the results of your work and thought….that’s art?  Maybe it was at the end of a challenging sales call or an off-site weekend strategy session or the completion of a complex, multifaceted project.  Real art takes work, lots of work and lots of practice.  Maybe that's why they call it artwork because wherever you see something beautiful and evidence of unique design, craftsmanship and vision you can be sure there was lots of effort and labor to [...] ...

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Stop Listening to your Customers!

Stop listening to your customers and start observing.  Paco Underhill's brilliant book “Why We Buy," is filled with hard evidence of shoppers doing the opposite of what they say.  And employees often think that more money is a major key to job satisfaction when in reality it’s way down the list.  So, just listening without observing can be very misleading!  It’s only when you take the time to observe and ask questions in order to really understand the probl [...] ...

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Differentiate or Die!

Trying to break into an entrenched market where customers are already using your competitors product can be extremely difficult!!  Research shows that many consumers establish buying habits and unless your product is at least 9 times better that your competitors you will have very little chance of dislodging them.  That's right 9 times!!  But many a sales or marketing person sees this as only a budget issue, meaning if given enough money and time to lure the customer away it can [...] ...

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Is a bad plan is better than no plan?

It was sometime ago that I was flying over the Rocky Mountains of Colorado in a single engine airplane at 18,000 feet, in clouds so thick you could barely see the wingtips.  With no visual references outside the aircraft I had to trust my aircraft instruments and my training for navigation.  Everything was going well for about an hour and a half then suddenly ice begin to accumulate on my wings.  (For non-pilots this is an extremely dangerous condition because enough ice on the w [...] ...

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