Your leadership brand is everything. And you get to choose what your brand is and how people see you. You get to choose whether people will admire you, loathe you or forget about you. It’s a choice. Gina Soleil shares the easiest way to build an admired leadership brand.
Magic happens when people see you on video! You become human. And you realize that you’re actually speaking to a real person on the other end of the conference line. When the video goes on people automatically connect at an emotional level. I guarantee, do it consistently for 60-days and engagement will start going up.
Many years ago, I found myself standing on the edge of a crane at a county fair in Iowa. Somehow, I thought it was a good idea to put on a harness, be taken up into the air a few hundred feet, and jump head first toward a giant blow up mat with the outline of a dead body staring at me on the way down. This is what happened next...