Overcoming Objections & Closing with Confidence Solutions Approximately 70% of the time, leasing professionals do not attempt to close the deal with prospective residents. Why? Easy! We’re human and we fear rejection. The best way to combat fear is with knowledge and skill. This session is for anyone who comes in contact with prospective residents. We will explore a variety of effective closing techniques and break down several different common objections, brainstorm on specific objections participants face at their apartment communities, and role play using our newly learned skills.