If you ask 10 different leadership "experts" to define leadership, you are likely to get 10 different definitions. Donald believes when talking about leadership, we should be careful to differentiate effective/great leaders from those that are only positional leaders and are not effective. There are few things more damaging to a business than taking talented people and having them report to ineffective, or terrible leaders. All managers are positional leaders, but not all of them are great leaders, meaning they are not effective at getting the most out of those that have to follow them. In fact, Donald believes that all great leaders have one thing in common; that is that people will follow them voluntarily! In fact, many great leaders in an organization are not managers, but they are extremely influential. Donald's approach to building great leaders is to first ensure they are great employees. Research shows that nearly 90% of employees are not actively engaged at work, which leads to a non productive environment. Donald is passionate about teaching employees how to become invaluable at work. When an employee learns how to become invaluable, they will be more engaged, more productive, more enthusiastic; and others will want to emulate that behavior. The invaluable employee is an asset to the company, other employees, and clients/customers. They will be followed, and subsequently will be in a position to handle more and more responsibility. So not only will the company have a more productive and better engaged employee, but they will also have better leaders as a result. Donald does a great job of educating, enlightening, and entertaining the audience before sending them away inspired, equipped, and ready to take on greater responsibilities.