Don't be the organization, or professional that uses the "I just need to sell more" strategy. To be widely successful some adjustments may have to be made. The challenge is understanding which adjustments to make. In order to grow your business it is imperative to learn how to reach the "right" people, at the "right" time, with the "right" message, and doing it in such a way that makes it easier for the prospect to say, "yes" than "no." During the presentation you will learn how to create well-defined goals, align activity with strategy, and execute more effectively, which all will lead to greater success, and increased revenue.