Mara Woloshin, MA, APR, Fellow PRSA

Mara Woloshin, MA, APR, Fellow PRSA

Woloshin Communications, Inc.

No Hype, Just Help®

In-service Training and Workshops We offer customized workshops featuring best business practices, all aspects of sales, new information about changing regulations and compliance, organizational development, business development and personal growth

Fee Range: Available Upon Request
Travels from Portland, OR

For more information about booking Mara Woloshin, MA, APR, Fellow PRSA, visit
http://www.speakermatch.com/profile/MaraWoloshin

Or call SpeakerMatch at 1-866-372-8768.

Mara Woloshin, MA, APR, Fellow PRSA
Mara Woloshin - Motivational Speaker

Woloshin Communications, Inc.

No Hype, Just Help®

In-service Training and Workshops We offer customized workshops featuring best business practices, all aspects of sales, new information about changing regulations and compliance, organizational development, business development and personal growth

Fee Range: Available Upon Request
Travels from Portland, OR

Affiliations:
  • The National Speakers Association
Mara Woloshin, MA, APR, Fellow PRSA - Motivational Speaker

Mara Woloshin, MA, APR, Fellow PRSA

Woloshin Communications, Inc.

No Hype, Just Help®

In-service Training and Workshops We offer customized workshops featuring best business practices, all aspects of sales, new information about changing regulations and compliance, organizational development, business development and personal growth

Fee Range: Available Upon Request
Travels from: Portland, OR

Affiliations:
  • The National Speakers Association

For more information about booking Mara Woloshin, MA, APR, Fellow PRSA,
Visit http://www.speakermatch.com/profile/MaraWoloshin/
Or call SpeakerMatch at 1-866-372-8768.

Marketing to Baby Boomers
The game-changing and now gentrified boomer generation goes gray

Marketing to Aging Influencers The game-changing and now gentrified boomer generation goes gray With over 77 percent of Americans over age 65 using technologies such as an iPad, smart phone or laptop, Medicare-eligible Baby Boomers, also known as Aging Influencers®, are changing marketing and consumer culture. Aging Influencers and their influence on health care marketing are not to be ignored. The AARP estimates that daily until December 31, 2029, 8,000 members of this generation of nearly 80 million will turn 65 and become “senior citizens.” This savvy consumer requires almost instantaneous answers to their questions about health benefits and the related consumer options available to them. How can industry providers who want to market to Aging Influences understand the values, attitudes and lifestyles of this consumer generation. How can marketing and outreach budgets, which were previously built on traditional snail-mail marketing and lots of paid advertising, be reallocated successfully to reach Aging Influencers? You will “take home” What new and “old” research tools are at your fingertips? When to use them and why What new and “old” marketing tactics and tools are at your fingertips? Choosing what fits for your campaign Thinking about evaluation and results