Kerri Affronti, CEO, founded Body Based Business LLC (B3) in 2014. Based in Santa Monica, CA, Kerri leads the company using her experience as a longtime health and wellness advocate. Prior to founding B3, she spent more than 15 years directing private health practices in New York, Atlanta, and Los Angeles. Kerri Affronti is known for being an expert in Healthcare. She has invested over $100,000 and more than 12 years studying body psychology, how and why problems originate in the body, and effective solutions to overcome these problems. She has developed diet, exercise, and neurolinguistic programs that have helped thousands of men and women to discover their courage and dramatically improve their health and communication skills. Kerri has been an entrepreneur since an early age and has crafted businesses based on her own skills, ingenuity, and the ability to effectively relate to almost anyone.