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Creating New Business Ideas

By Julie Austin

Its been shown that people who like what they do tend to come up with more ideas.  Nobel prize winner, Linus Pauling says The best way to get a good idea is to get a lot of ideas.We all have the ability to create ideas, but most people dont know how to tap into them.  Creativity is based on cognitive processes we all share.Creativity is usually equated with poetry, painting,

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Learn, Lurk and Link Strategy Maximizes the Power of Social Media in Generating Speaking Leads

By Vickie Sullivan

A recent survey cited that 35 percent of associations have custom-built social network systems, and when you own the structure of social interactions, you own the community. And that's a target-rich environment for experts looking for speaking leads within a particular industry.How to start from a position of power? My best clients use the learn, lurk, and link strategy. Here's how it works:Learn:

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6 Points for Meeting Planners That Can Promise a Picture-Perfect Event

By Patricia Fripp

You are planning your company's next meeting and you want everything to be just right. You've got a location, theme and date. The only thing left is to hire the speaker. Where do you turn? And how do you know what kind of speaker is best for your meeting? Follow these six simple steps to make your next event picture-perfect.1. Do your homework. Many organizations and associations keep a database o

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Sharpen Your Marketing Edge and Give Fear the Ax Through Three Easy Steps

By Tony Rubleski

"The only thing we have to fear is fear itself." Yes, the famous quote from former President Franklin Delano Roosevelt has been on my mind lately when I meet with business leaders to discuss marketing strategies and the present state of the U.S. and global economy. I get various reports from many of them on how sales and profits are doing. My goal is to push you to think differently about the curr

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The Top Six Mistakes That Can Sink Your Opportunity to Cruise for Free as a Cruise Enrichment Presenter

By Daniel Hall

Being an approved cruise enrichment presenter is the greatest gig on the seven seas. The deal is simple: Furnish the cruise lines three or four 1-hour talks on subjects you love and receive a free cruise for you and a companion. The best part is the presentations are usually scheduled on sea days, so you'll have every port day totally free to explore. Additionally, you'll cruise as a passenger (no

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